Anna Paolillo – Development of the Subjective Risk Intelligence Scale (SRIS) #DARTseminar

The Development of a New Scale to Measure a New Construct.

On Thursday 16th May 2019 11:30 – 12:30 in KHBS 3024, Dr Anna Paolillo will be presenting a recent collaborative paper on the development of the subjective risk intelligence scale.

If you wish to attend please register your attendance below, places are limited.

>>> Please register your attendance here <<<

Abstract

In our modern society, risk and uncertainty have been identified as prominent characteristics. This implies that individuals need to develop new psychological resources to face unpredictable changes and to consider risk and uncertainty as opportunities.

In this context, the construct of Subjective Risk Intelligence is defined as the ability to effectively assess pros and cons of a decision, in situations where the outcomes are uncertain. Risk intelligent individuals can be described as being able to effectively evaluating risky situations, considering opportunities and threats, developing a positive attitude in uncertain situations and facing the unpredictability with creativity and emotional control. Considering the scarce literature on this construct, the present study aimed to develop and test the psychometric properties of a Subjective Risk Intelligence Scale (SRIS). Specifically, we: (1) verified the five factorial model of SRIS; (2) explored its measurement equivalence across gender, and (3) assessed the concurrent and discriminant validities of the scale.

The findings have important implications for both educational and therapeutic interventions.

We hope to see you there!

Evy Sakellariou – Video for Market-Oriented Ethnographies in NPD #DARTseminar

Video for Market-Oriented Ethnographies in NPD

On Thursday 9th May 2019 11:30 – 12:30 in KHBS 2038, Dr Evy Sakellariou will be presenting a recent paper on the development of an advanced market-oriented ethnographic method, more specifically the use of video-based ethnographic narratives. If you wish to attend please register your attendance below, places are limited.

>>> Please register your attendance here <<<

Abstract

 

We develop “video-based ethnographic narratives” as an advanced market-oriented ethnographic mode for capturing user insight and user innovation. As a method “video-based ethnographic narratives” stimulate emic and epic research perspectives that complement each other. The use of video-recording and contextual observation (emic) reveals novel, detailed and actionable user insights. The adoption of systematic data analysis and sharing of interpretations (etic) results in establishing more general patterns and relationships between antecedents and outcomes. We provide guidelines that acknowledge the inherent flexibility of ethnography and provide rigor in the conduct of video-based ethnographic research. As an illustrative example, we discuss a video-based ethnographic narrative of ordinary user innovation as it is manifested in social practice. This study is first-of-type and contributes to market research and user innovation streams of literature; it integrates narrative theory with practice-based theory to uncover the antecedents of ordinary user innovation namely user “logos” (in user experience), “ethos” (emotions for the task), “pathos” (overarching values) and, “topos” (work-space). The findings are integrated into a new conceptual framework for further testing.

We hope to see you there!

Amelie Gourdon-Kanhukamwe – It’s time to break-up with SPSS! #DARTseminar

On Thursday 21st March 2019 11:30 – 12:30 in KHBS 2025, Dr. Amélie Gourdon-Kanhukamwe will be hosting a seminar on the statistical analysis program: JASP

If you wish to attend please follow this link for further details

It’s time to break-up with SPSS!

 Have you ever thought SPSS (the Statistical Package for the Social Sciences) was ‘so last century’? Have you ever wished using SPSS with point and click was friendlier? Do you think SPSS cost too much? Are you tempted to explore Bayesian statistics but are not ready to learn R?

JASP (Jeffrey’s Amazing Statistics Program) is a software originally developed by a team at the University of Amsterdam, as an open-source project. It is free to use and supported by funding that will allow the team to develop the software in the long term.

Speaker abstract:

‘JASP is further distinct from SPSS in two ways. The user interface was developed so that it is more intuitive and user-friendly. For example, if one makes a mistake after clicking OK on their analysis, they can edit that analysis directly, instead of running it again. Secondly, JASP not only offers the main frequentist tests SPSS allows one to do, but it also often offers users to test the same hypothesis in a Bayesian framework.

Many researchers will minimize issues with SPSS by working through the syntax, and these skills should be encouraged. Where possible, I also think learning R should not be shied away from (and I very much need to remind myself this). However, I have experienced JASP as a much friendlier tool, in particular when it comes to demonstrating to students how to perform hypothesis testing. For example, where SPSS produces outputs containing information that does not need reporting, JASP will provide only what is needed in a standard report (as per psychology standards). This is also useful when considering students with learning difficulties, who may find SPSS outputs overwhelming.

This seminar intends to demonstrate the superiority of JASP over SPSS, by performing a few hypothesis tests, both with a frequentist approach and a Bayesian one. Seminar attendees are encouraged to download JASP before the seminar, and to bring their laptop in the seminar so they can practice during the presentation if they wish to.’

For further information about this event:

Contact: Amelie Gourdon-Kanhukamwe
Email: A.Gourdon@kingston.ac.uk

We hope to see you there!

Yasmina Okan – Improving communications about health risks and cervical cancer screening #DARTseminar

Improving communications about health risks and cervical cancer screening

On Friday 25th January 2019 13:00 – 14:00 in KHBS 1006, Associate Prof. Yasmina Okan from Leeds University Business School, will be presenting current research from the field: Psychology of Judgment and Decision Making. The talk will concern improving communications about health risks and cervical cancer screening. If you wish to attend please register your attendance below, places are limited.

Abstract

Population screening aims to reduce the risk of developing a given disease or detect early stages of the disease, enabling earlier treatment. Yet, screening can also be associated with risks such as overdiagnosis and overtreatment. To make informed decisions about screening participation, invitees need information on both benefits and risks of screening, which is often provided through written materials (e.g., leaflets and web-based materials). However, quantitative information in screening communications can be challenging, even among educated audiences. Communications that are not well understood can lead to undue concern and undermine informed uptake. I will present the results of a project funded by Cancer Research UK, which focuses on improving communications about cervical cancer screening. Cervical screening can reduce both cervical cancer incidence and mortality, and is hence offered by the NHS to women across the UK. However, it is also associated with potential risks such as treatment of abnormal cells that would have cleared up on their own. In a series of studies, we examined (1) how cervical screening information is communicated in UK websites, (2) how cervical screening invitees interpret the NHS leaflet designed to support screening decisions, and (3) what is the prevalence of misunderstandings. Studies included a systematic analysis of website content and format, cognitive think-aloud interviews, and an online survey involving respondents across England with varying demographic characteristics. will discuss the implications of the findings for the design of information about cancer screening and decision support. I will also discuss related ongoing work examining how to improve communications about different health risks using simple graphical displays (e.g., icon arrays).

Please register your attendance here

Yasmina Okan is a Cancer Research Fellow / Associate Professor in Behavioural Decision Making and Management at Leeds Business School. Prior to joining Leeds Univerisity in October 2013, Yasmina worked at various international locations, including the University of Granada (where she completed her PhD), the Max Planck Institute for Human Development (Germany) and Michigan Technological University (US), where she was an international visiting researcher.

Her research interests and expertise include designing graphical displays for risk communication, contextual and emotional factors in moral judgment and decision making.

If you wish to find more out about Yasmina, visit her institutional profile: https://business.leeds.ac.uk/about-us/our-people/staff-directory/profile/yasmina-okan/

Here is also a short video of Yasmina discussing her research topic: https://www.youtube.com/watch?v=xQ_oHf3YGNM

We hope to see you there!